Start with the label record, not the pack colour
The live ESSE Change Mint Ice Blast 4mg product record is the authoritative starting point for this label review. On 17 August 2026 it identified ESSE Change Mint Ice Blast 4mg – 1 Carton (10 Packs), SKU SS-288, and showed A$351.80 in AUD with an in stock state. Those fields do not all have the same lifespan. The complete title, SKU and stated sale unit establish which catalogue record is being read. Price, stock, image and category placement describe what that record showed at the review time.
A carton-label note should preserve that distinction. It is not a tasting note, product recommendation, origin certificate or health assessment. Its job is narrower: capture enough exact text that another adult reader can reopen the same record and determine whether each field still agrees.
Build the identity block in a fixed order
Read the label record in four steps: complete title, SKU, sale unit and final URL. Do not begin with the largest word on the pack or a colour description. Those visual cues can support a completed match, but they are too broad to define the item.
| Identity field | Reviewed value | Why it belongs in the identity block |
|---|---|---|
| Complete title | ESSE Change Mint Ice Blast 4mg – 1 Carton (10 Packs) | Preserves the named variant and unit wording |
| SKU | SS-288 | Provides a compact exact lookup key |
| Sale unit | 1 carton containing 10 packs | Defines what the displayed amount covers |
| Final route | Product detail record | Lets another reader repeat the check |
If any of these four fields conflicts, stop the record. A similar ESSE image or a nearby amount must not be used to repair a mismatched title or SKU.
Read every title segment as catalogue text
The title contains several segments with different editorial roles. ESSE is the recorded brand family. Change Mint Ice Blast is the named variant wording. The 4mg reference is part of the published title and should be reproduced as text without turning it into a health, strength or safety interpretation. The final carton phrase states the sale unit.
Keeping those segments together prevents a common label error: shortening the entry to “ESSE Mint” and then attaching the SS-288 price or image to a phrase that could describe more than one record. Exact transcription is more useful than interpretation because it can be compared character by character during a later audit.
Treat the image as a cross-check
The product image observed during this review displays an ESSE pack presentation with the Change and Mint Ice Blast wording visible in the artwork. Record that appearance only as evidence for the file currently attached to SS-288. Packaging can be replaced or photographed differently, and a visual resemblance does not establish contents, authenticity, origin or future presentation.
An accurate image note includes the review date and ALT text that names the product and SKU. If the image later changes while the title and SKU remain stable, add a new media observation. Do not rewrite the historic note as though the earlier file never existed.
Use the category as context, not identity
The AAPuff ESSE category is the appropriate comparison route for other records currently organised under ESSE. Its introduction should explain that category cards are discovery aids and that each item retains its own complete title, SKU, carton unit, image, AUD amount and stock state. That framing reduces overlap between the category page and this article: the category describes the range, while this page explains one SS-288 label record.
Category membership can also change independently. A product moving between catalogue groups would not justify altering the exact title unless the live product record itself changed. Store taxonomy belongs in a dated navigation note rather than inside the permanent identity block.
Attach the amount to the carton unit
The reviewed amount was A$351.80 for the listed sale unit of one carton containing 10 packs. Write the amount and unit on the same line whenever a price snapshot is created. Separating them invites the mistaken reading that A$351.80 applies to one individual pack.
For a current range view, use the AAPuff Shop. A shop card is useful for discovery, but the final product detail remains necessary before recording a value. Cards can abbreviate text, use a resized image or change order as stock and catalogue settings evolve.
| Dated field | Observation on 17 August 2026 | Recording rule |
|---|---|---|
| Currency and amount | A$351.80 AUD | Date it and keep it beside the carton unit |
| Stock | in stock | Do not treat it as a reservation |
| Product image | available on the live record | Store the source and an accurate ALT description |
| Category | ESSE | Keep separate from the exact product title |
Keep policy evidence in its own layer
Product identity does not answer every ordering question. The Australia-only shipping policy controls the published delivery scope and should be checked directly rather than paraphrased from memory. It does not support an international-delivery claim, a promise for every postcode or a guaranteed arrival time.
The returns and refunds policy is the source for the current return framework. A label guide can direct readers there, but it cannot pre-approve a future case. If the product record and policy do not answer a specific catalogue question, use the AAPuff contact page with the complete title, SS-288, the final URL and the exact field that needs clarification. Do not include payment details or unrelated personal information.
Create a repeatable SS-288 review line
A concise audit line can read: “17 August 2026 – SS-288 – ESSE Change Mint Ice Blast 4mg – 1 Carton (10 Packs) – A$351.80 AUD – in stock – product image available.” This format keeps identity and dated conditions visible without pretending that the observations are permanent.
During a later review, copy the line and replace only the dated fields that actually changed. If the title, SKU or sale unit changes, create an explicit identity-change note rather than silently editing the old entry. If only price or stock changes, preserve the original row and append the new observation.
Adult catalogue notice
This factual catalogue record is for adults aged 18 or older in Australia. Tobacco products contain nicotine, which is addictive, and smoking causes serious health risks. The article does not encourage use, target minors or non-smokers, provide medical advice, claim safety, or promise price, stock or delivery.
Common questions
What does SKU SS-288 identify in the reviewed AAPuff catalogue?
It identifies ESSE Change Mint Ice Blast 4mg - 1 Carton (10 Packs). The SKU, complete title and carton wording should be checked together on the live product record.
Is A$351.80 a permanent price for SS-288?
No. A$351.80 is the AUD amount observed on 17 August 2026. A later reader should check the live product page and record a new dated observation if the amount changes.
Can the ESSE category replace the product page as the identity source?
No. The category is a discovery and comparison route. The final product page controls the exact title, SKU, sale unit, image, current price and stock state.
Does this label guide make a health or delivery claim?
No. It documents catalogue fields for Australian adults aged 18 or older. Delivery terms come from the current policy, and tobacco and nicotine remain addictive and harmful.
